truTV’s “The Carbonaro Effect(TM)” Grows +40% among Young Adults..
Are YOU watching the Carbonaro Effect on truTV? I’ve watched all four shows to date – and I’m very impressed. It’s such a refreshing change from typical magic shows that attempt, to sometime impossible degrees, to out-do the competition. Michael uses primarily sleight of hand and misdirection to fool the spectator into thinking they are seeing something technologically advanced, scientific, or downright mysterious, not necessarily magical. It’s the resulting ‘situation’ that’s so entertaining… It’s also fun seeing Johnny Thompson, David Regal, and friend Chad Sanborn, among the cast.. (Editor)
[via press release from truTV]
truTV’s “The Carbonaro Effect™” Grows +40% among Young Adults
Comic Magician Michael Carbonaro Stars in Hit Show Airing Thursdays at 10 p.m. (ET/PT)
truTV’s brand new series The Carbonaro Effect, starring Michael Carbonaro, scored tremendous demo growth in its second week. Last night’s episode garnered 458,000 adults 18-34, a +40% jump over last week’s premiere telecast. It also scored 699,000 adults 18-49, an increase of +11% over the premiere. In addition, The Carbonaro Effect ranked as one of basic cable’s Top 5 programs in the 10 p.m. half hour among adults 18-34.
In total, last night’s episode of The Carbonaro Effect drew 1,130,000 viewers in Live + Same Day delivery, with a remarkably young median age of 30, four years younger than the premiere episode’s final median age.
The Carbonaro Effect – Thursdays at 10 p.m. (ET/PT)
truTV’s new series The Carbonaro Effect stars Michael Carbonaro, a magician by trade but a trickster at heart. In each episode of this hidden-camera series, Michael amazes and amuses ordinary unsuspecting people in various locations and situations. Posing as an ordinary bartender or a seemingly unremarkable salesman, he astonishes unknowing citizens by turning a tuft of hair into a puppy or pouring 12 pints of beer from an ordinary bottle. Whether they are alone or with their friends, everyone is left stunned and delighted, even though they have no idea what just hit them. Real people. No camera tricks. Just The Carbonaro Effect.
Actor, magician, comedian and improv artist Michael Carbonaro is a familiar face to television viewers thanks to his appearances on The Tonight Show with Jay Leno. He has also played roles on Happily Divorced, The Newsroom, 30 Rock, Wizards of Waverly Place, CSI: Miami and Law & Order: Special Victims Unit. He is an OutFest Best Actor Award winner, as well as a two-time nominee for an Academy of Magical Arts Magician of the Year award. Michael hosts and performs shows of comedy, magic and other bizarre acts at a variety of clubs worldwide, including NYC’s Joe’s Pub and Hollywood’s Magic Castle.
The Carbonaro Effect is produced for truTV by Fields Entertainment and 11 Television, with Simon Fields, Kevin Healey & Michael Carbonaro serving as executive producers.
About truTV
truTV takes viewers on a fun ride that surprises and entertains. It delivers a dynamic mix of action, comedy and competition, featuring engaging characters and compelling new worlds that pull you in and leave you wanting more. Currently seen in 92 million U.S. households, truTV features such popular original series as Impractical Jokers, The Carbonaro Effect, Hardcore Pawn, Lizard Lick Towing, Killer Karaoke and South Beach Tow, as well as the upcoming series Motor City Masters and Friends of the People. In addition, truTV is a partner in airing the NCAA Division I Men’s Basketball Championship.
Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news; entertainment; animation and young adult; and sports media environments on television and other platforms for consumers around the world.
Production Begins on truTV New Series “The Carbonaro Effect,” Starring Comic Magician Michael Carbonaro..
[via press release from truTV]
Production Begins on truTV New Series “The Carbonaro Effect,” Starring Comic Magician Michael Carbonaro
Series Slated to Premiere in Summer 2014
Production has begun on truTV’s brand new series The Carbonaro Effect, starring comic magician Michael Carbonaro. The series, formerly titled Undercover Magic, follows Carbonaro as he uses his skills to trick, amaze and amuse an unsuspecting public. The Carbonaro Effect is being produced for truTV by Fields Entertainment and 11 Television, with Simon Fields and Kevin Healey serving as executive producers. truTV has ordered 12 episodes of the series, which is slated to premiere in summer 2014.
Michael Carbonaro is a magician by trade, but he’s a prankster at heart. In each episode of The Carbonaro Effect, he will perform baffling tricks on people in everyday situations, all caught on hidden camera. Posing as an ordinary bartender or a seemingly unremarkable salesman, Michael astonishes marks by turning a tuft of hair into a puppy or pouring 12 pints of beer from an ordinary bottle. Whether the marks are alone or with their friends, everyone is left stunned and delighted, even though they have no idea what just hit them.
Actor, magician, comedian and improv artist Michael Carbonaro is a familiar face to television viewers thanks to his appearances on The Tonight Show with Jay Leno. He has also played roles on Happily Divorced, The Newsroom, 30 Rock, Wizards of Waverly Place, CSI: Miami and Law & Order: Special Victims Unit. Michael hosts and performs shows of comedy, magic and other weird acts at various clubs around New York and Los Angeles, including Joe’s Pub, Caroline’s On Broadway, The Box and Hollywood’s Magic Castle. Michael is an OutFest Best Actor Award winner, as well as a two-time nominee for the Academy of Magical Arts “Magician of the Year” Award.
About truTV
truTV, one of cable’s fastest growing brands, offers a wildly entertaining look at the real world through outrageous characters, unpredictable situations and irreverent storytelling. Currently seen in 92 million U.S. households, truTV features such popular original series as Hardcore Pawn, Impractical Jokers, Guinness World Records® Unleashed, Lizard Lick Towing, Killer Karaoke, Upload with Shaquille O’Neal, Storage Hunters, Full Throttle Saloon, South Beach Tow, World’s Dumbest… and Operation Repo. Coming soon to truTV is the new series The Carbonaro Effect. In addition to its original programming lineup, truTV is a partner in airing the NCAA Division I Men’s Basketball Championship.
Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news; entertainment; animation and young adult; and sports media environments on television and other platforms for consumers around the world.